Urban Explorers
2011
Branding
In this group project, I took on the role of branding and print work for our hypothetical organization, Urban Explorers, an interactive experience to help city-dwellers and tourists explore their surroundings -- scavenger-hunt style. My friends and fellow students Heidi Adams and Natalie Brown designed the mobile and web portions of the project, respectively. We worked well as a team to develop all things UE and develop an experience that hopefully may one day come to fruition and be as fun for participants as it was for us.
- Urban Explorers
Teaching others to explore their home cities - In this group project, I took on the role of branding and print work for our hypothetical organization, Urban Explorers, an interactive experience to help city-dwellers and tourists explore their surroundings -- scavenger-hunt style. My friends and fellow students Heidi Adams and Natalie Brown designed the mobile and web portions of the project, respectively. We worked well as a team to develop all things UE and develop an experience that hopefully may one day come to fruition and be as fun for participants as it was for us.
To be paired with an iPhone application and an interactive website, this booklet is the clue book that users carry around to collect stamps on their adventures. The illustrations, icons and logo were my own designs.
FAQ/Instruction spread.
A page of clues. The number of bars denotes difficulty of the clue.
A section dedicated to writing your own clues.
A sealed section of the book that would contain answers to the clues.
These are designs for stamps that users would "collect" in their printed Urban Passport or in the online and iPhone versions. The icons were my own designs based on real Raleigh locations and annual events.
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As editor of the Agromeck, N.C. State University's official yearbook, I worked to produce a historical record of the 2010-2011 school year. I art directed all of the design in the 376-book, as well as managed seven section editors and a staff of 40 people, a budget of $90,000 and distribution of 1,000 books to seniors. The underlying theme for the book was "moving forward," as the University recovered from serious blows during the economic crisis and administrative turmoil in 2009. The fonts utilized are Vitesse and Gotham Extra Narrow.Editorial Design2011 -
For my senior capstone project, I explored a historic area of N.C. State University's campus, the Court of North Carolina. Intrigued by a rumor I heard when I gave campus tours, I sought the truth -- did the Court really house one piece of vegetation for each of the 100 counties in North Carolina? After sifting through the University Archives and interviewing professors, it turns out the Court was not designed for that purpose but rather as a pedestrian green space. But that led me to ask, "Why can't it be true?" With the help of a horticulture professor, I identified 92 existing plants in the court, assigned them to 92 counties and created the hypothetical organization "100 Plants for 100 Counties" to replant the remaining eight.Interaction Design, Print Design2011 -
As the editor and sole designer for The Brick, a book for new students at N.C. State University to memorialize their college experience, I worked to create a brand for Student Government's new Tradition Keeper program. Ideally, students would complete, scrapbook-style, 40 or more of the 50 traditions in The Brick to earn a medal in which to don at graduation. Each tradition in the book has an open spot for students to place a "memory." We wrote copy to define the traditions and their histories and paired them with file photos from the Agromeck yearbook and Technician student newspaper to show how other students completed the traditions.
Worked with Chandler Thompson, Andy Walsh and Sam Dennis, all members of Student Government, on this project.Editorial Design2011 -
During my time with the Technician student newspaper in my freshman and sophomore years, I quickly moved up the ranks from a page designer to design co-editor to design director of the daily paper in just two years. I designed news, features, opinion and sports pages. I took great pleasure in planning special packages and editions as well as in leading a staff of 10 designers. I won numerous awards for my work, which can be seen in the Honors portion of my website.Editorial Design2011 -
In the studio "The Library as a Museum," my classmates and I designed an exhibition for our chosen library books called "Long Live the Book."Exhibition Design2011 -
I take my camera with me practically everywhere I go. These are photos from my travels at home and around the world. I like to capture moments with people, animals and nature. I look for texture, repetition, light and color when I shoot. These are shot with either a Canon Rebel XTi or, more recently, a Canon 40D.Digital Photography2011 -
After another designer at Kelly MarCom worked on an infographic depicting the metering company's water meter product line, Sensus looked for a way to show their line of electricity meters and gas meters to clients. Using Illustrator vector line art for the products and purchased vector stock for the map, I designed two layered infographics for a Sensus Powerpoint presentation. The goal of the maps was to both illustrate the utility process from creation to consumption as well as show how their metering products fit into the process.Advertising, Illustration2012 -
For a school project, I designed this typeface with a childhood penmanship trick in mind -- you can duplicate words with a second pencil in hand. Monospaced, the face is detailed in display form, but when set smaller, it appears a typical sans serif -- another tromp l'oeil.Typography2012 -
For a class project, we designed magazines that we made up. Whim is the magazine I created for children ages 4 to 12 and their parents. Filled with six departments featuring age-appropriate, gender-neutral crafts and recipes for the kids and articles for Mom and Dad, Whim was an exercise in content curation and systems design.Editorial Design2012 -
When my friend Natalie asked me to photograph her wedding, I knew it was going to be gorgeous. Natalie, a talented fiber artist whom I met while studying abroad in Prague, made practically everything in her wedding. And if she didn't craft it, someone she knew did. From her wedding gown to the reception decorations, I tried to express Natalie's unique, handcrafted style as well as her love and dedication to her husband Ryan and their faith. But most importantly, I wanted to capture all the special moments that tell the story of Natalie and Ryan's love and the love of their family and friends on their wedding day with particular attention to detail.Digital Photography2011 -
Fibers and surface design from my study abroad in Prague, Czech RepublicTextile Design2011
